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Over the last many months, I’ve had the privilege of working on the creation of a payin product from the ground up. Unlike improving an existing system, building something entirely new is about carving a path where none exists. It is filled with decisions that can seem small in the moment but carry long-term…
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There’s a natural temptation in product development to hold back until everything feels perfect. We imagine all the edge cases, all the possible client demands, all the future scenarios — and then we try to build for all of them. The result? Products delayed, opportunities missed, and teams caught in the illusion of “completeness.”…